The smart as Google is at understanding images, they're not quite as far as text is. It is therefore important that an alternative text is available for each image . An alt tag is descriptive text that helps Google understand the image. It is important to help Google as much as possible to understand your website and that is why it is also important to add structured data. We use HTML tags to indicate what a piece of text is, but not what it means. By using structured data, you highlight pieces of code and actually tell Google what they mean. Ultimately, that structured data also ensures that you can get rich snippets in the serp . Sample FAQ Rich Snippet tendrils The final stage for Google is ranking the page in the search engine.
In the meantime, Google has read the page, understands what it is about and it is in the index. As soon as someone searches, Google looks at what pages it has with that things Singapore phone number list to word in its index and determines what the best answer is. There are thousands of ranking factors that Google takes into account, but among other things important to Google is whether a page is safe and how fast a page is. Both factors are extremely important for the user experience and have to do with technology. Without and an SSL certificate, your website is not properly secured and you are 1-0 behind Google.
The 's' in stands for security . unsafe http website? The speed of a website is also very important for the user experience and has everything to do with how fast a browser can load the files of your page. Recently I told in a video how you can improve your website speed by first testing your page with, for example, Google Pagespeed Insights . Google Page Speed Insights Due to inefficient loading of CSS and JavaScript files, no caching, no compression and no optimized images, your website can become a lot slower and therefore be a lot less pleasant for the user.